Marketing Communications Manager
June 29, 2021
The Marketing Account Executive will support TransUnion’s Diversified Markets business. This position is responsible for end-to-end marketing for multiple industry segments within the Diversified Markets business such as retail, e-commerce, communications and gaming, among others. You will consult and support TransUnion’s Diversified Markets leadership and drive the strategy, planning and execution of marketing programs and performance-driven demand generation campaigns. This role identifies B2B marketing communication needs, executes creative/positioning strategies, drives incremental pipeline growth through marketing-influenced revenue, manages the marketing budget, and reports performance metrics to key stakeholders.
The ability to collaborate in both a vertical and company matrix is critical. Expertise in full-funnel acquisition and nurture campaigns using a marketing automation platform (i.e., Eloqua, Marketo, Salesforce), as well as experience in cross-channel marketing strategies is needed. Agile marketing experience is a plus.
Click "Download Now" to view a PDF with key responsibilities and requirements. To apply, please use this link: https://transunion.wd5.myworkdayjobs.com/en-US/transunion/job/Chicago-Illinois/Marketing-Account-Executive---Diversified-Markets_19008397