Payments

Badoo Payments Optimiser

Gill Wells and Dejan Rikic - Badoo

Presentation

Badoo, a leading social discovery network, discusses how they increased their authorization rates, establishing a transaction routing strategy and building a payments optimiser system. Through real-time routing of traffic and careful error response management, the company saw significant increases in conversion with a low impact on chargebacks.

Badoo Payments Optimiser

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