Fraud & Risk
Cross-Channel Fraud: Transacting with Retailers is Now Omnichannel
Retailing is increasingly becoming blended as brands with physical presences evolve to serve new products to new customers and in new markets. Edgar, Dunn & Company examines both the current state and next generation of omni-channel retail, followed by a look at two unique fraud challenges omni-channel merchants face. Finally, three suggestions ways to on overcome these challenges are presented.