Payments

LATAM Beyond Brazil and Mexico: A Case Study

Luis Vargas - Netflix; Rafael Hospina - PayU

Presentation

Latin America is a big region with enormous potential for eCommerce companies. While Brazil and Mexico are the two largest markets, Internet retailing is skyrocketing in Columbia and Peru. This presentation provides a market overview of both countries, then presents a case study of how Netflix partnered with PayU to implement local processing as a way to increase reach and improve customer experience.

LATAM Beyond Brazil and Mexico: A Case Study

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