Payments

The Emerging Payments Experience: Transforming Value for Consumers

James Ray - J.P. Morgan

Presentation

As eCommerce and mCommerce evolve to support new purchasing mechanisms, payment processes likewise need to evolve to support great experiences for consumers. This presentation looks at how merchants can use payments to transform the customer experience as part of their evolving business strategies. Particular emphasis is given to the role of payments in promoting loyalty and why merchants need to be thinking about ways to make payments as unobtrusive as possible to maximize value.

The Emerging Payments Experience: Transforming Value for Consumers

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