Fraud & Risk
Fraud Strategies in an Omni-channel Environment
In this presentation, Adyen, a payment service provider (PSP), teamed with Under Armour, an athletic apparel company, to provide an overview of what omni-channel retailing is and discuss five ways companies can offer consumers enhanced service and convenience through this business model. Under Armour then shared ways in which omni-channel retailing has benefited them and their customers. Data management challenges from an omni-channel perspective and consolidation opportunities round out the review.