Find Resources
Payments
Africa: The Final Frontier
Presentation
Africa is poised to be one of the fastest growing regions for eCommerce in the coming years. This presentation provides an overview of key statistics and explains why mobile commerce is playing a pivitol role in the development of the continent's markets. Next, a snapshot of the typical African consumer is provided, with a special focus on Kenya and Ghana. A brief look at the mobile money market concludes the review.
Share: