2025 Cardholder Dispute Index: Why Consumers File Chargebacks, Presented by Chargebacks911
Webinar
9 Jul, 2025
12:00pm ET (1 hour)
Summary
Join Chargebacks911 for a first look at the 2025 Cardholder Dispute Index, a comprehensive survey of over 1,000 cardholders uncovering the real reasons behind chargebacks. From shifting consumer expectations to the rise of bank-first dispute behavior, this session will explore what's driving today's cardholder actions and what merchants need to do to stay ahead. We'll unpack key data, highlight emerging trends, and share actionable insights to help reduce chargebacks and improve the customer experience.
What are the objectives for this webinar?
- Understand the top reasons consumers file chargebacks in 2025-and how these motivations are evolving.
- Learn why most cardholders contact their bank first instead of the merchant, and how to intercept this behavior.
- Explore data-driven strategies to align with customer expectations and reduce unnecessary disputes.
Speakers

Jarrod Wright
Vice President Marketing
Chargebacks911

Zak Matthews
Vice President of Solutions Engineering and Partnerships
Chargebacks911

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