2025 Cardholder Dispute Index: Why Consumers File Chargebacks, Presented by Chargebacks911
Fraud
Payments
Chargebacks911
Jul 09, 2025
Webinars
Join Chargebacks911 for a first look at the 2025 Cardholder Dispute Index, a comprehensive survey of over 1,000 cardholders uncovering the real reasons behind chargebacks. From shifting consumer expectations to the rise of bank-first dispute behavior, this session will explore what's driving today's cardholder actions and what merchants need to do to stay ahead. We'll unpack key data, highlight emerging trends, and share actionable insights to help reduce chargebacks and improve the customer experience.
What are the learning objectives for this webinar?
- Understand the top reasons consumers file chargebacks in 2025-and how these motivations are evolving.
- Learn why most cardholders contact their bank first instead of the merchant, and how to intercept this behavior.
- Explore data-driven strategies to align with customer expectations and reduce unnecessary disputes.
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