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The Chargeback Playbook: Winning Strategies for Subscription Merchants

MRC Vegas 2026
Kenny Ebanyat, Zak Matthews
Mar 19, 2026
Presentations
Subscription businesses are in a tough spot. With rising chargeback rates, shifting consumer expectations, and new cancellation mandates like the FTC’s “click-to-cancel” rule, it’s game-on for fraud and payments teams. In this fireside chat, Chargebacks911 VP of Solutions Engineering and Partnerships Zak Matthews and NBA’s Global Head of Payments & Fraud Kenny Ebanyat team up to explore how merchants can protect recurring revenue, reduce chargebacks, and play both defence and attack in the subscription economy.

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