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Preventing Account Registration Fraud for Beauty Brands

Fraud

Fraud prevention innovation

IPQS

Jan 23, 2026

Webinars

A premier global beauty retailer with hundreds of physical locations and a robust e-commerce presence was experiencing a significant increase in fraudulent account registrations. These fake accounts were being used for loyalty program abuse, coupon fraud, and unauthorized reselling of exclusive products. The company's existing verification measures were proving inadequate against sophisticated fraud tactics, resulting in financial losses and diminishing customer trust.

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