Friction-Free Festivities: Strategies To Maximize Conversion and Reduce False Declines

Summary

Even as 75% of large and mid-sized U.S. e-commerce brands predict continued double-digit online sales growth rates through the end of the year, their success is hampered by unnecessary friction. As the holiday shopping season approaches, e-commerce merchants are focused on increasing conversions, minimizing false declines and boosting revenue. Join our experts as they share key trends and actionable strategies to create a seamless buying experience, combat fraud, and reduce cart abandonment. Equip your business with the tools to meet customer demand and ensure a successful holiday season.

Learning Objectives