All in on Insights: Key Merchant Takeaways From our MRC Focus Group, Presented by Adyen

Webinar
23 Apr, 2025
12:00pm ET (1 hour)
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Summary

At MRC Las Vegas, top merchants joined Adyen for an interactive roundtable where they candidly discussed what really moves the needle in payments. From slashing fraud without hurting conversions to squeezing more revenue from every checkout, nothing was off the table.

In this exclusive webinar, we’re sharing the most valuable merchant strategies to boost payment performance, the real-world insights you can use to optimize revenue, cut costs, and streamline the customer journey. Whether you’re scaling up or tightening margins, these are the tactics worth betting on.


Learning Objectives:

  • Turn risk into revenue with AI and smarter fraud strategies
    • Gain insights into how leading merchants are identifying and addressing emerging types of fraud, while uncovering the hidden, full-spectrum costs associated with fraudulent activity. Explore how AI and machine learning are fighting against fraud with enhancing detection, improving response strategies, and staying ahead of evolving threats.
  • Optimize payment costs without sacrificing conversion
    • Learn practical tactics like smart routing, local acquiring, and AI-driven cost optimization to reduce fees and boost bottom-line performance across the payment funnel.
  • Accelerate checkout and increase conversion
    • Hear how top brands use A/B testing, payment method optimization, and risk-balancing techniques to streamline the path to purchase and drive more successful transactions.

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Speakers

Headshot of Hannes Michelke
Hannes Michelke VP, Commercial Strategy, Digital Adyen
Headshot of Emily Dymond
Emily Dymond Team Lead - Risk and Fraud Adyen
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