Conquering Cross-Border eCommerce Profitability

Christopher Johnson and Deborah Kinsella -- Pitney Bowes
Oct 18, 2019
The potential of expansion is attractive -- more reach, more consumers, more business. And yet the complexity and risk inherent in global commerce often discourages merchants from growing beyond their borders, with operational risks threatening to negatively impact margins. In this presentation Pitney Bowes reviews how they used a combination of technology, resources, and creativity to simplify cross border eCommerce and reduce the associated risks to improve their fraud rates and increase sales.

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