US Cross-Border eCommerce Report
Globalization of eCommerce is here to stay, but for merchants to capitalize on cross-border opportunities and continued growth, companies must adapt to evolving technological and economic trends which are transforming the eCommerce landscape. This report from PPRO outlines how global eCommerce is changing, barriers to cross-border sales success, and the importance of offering local payment methods. Written with U.S. merchants in mind, the paper includes a breakdown of how consumers in nearly four dozen countries prefer to pay and closes with five key lessons for companies who want to grow their businesses internationally.
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