Agentic Commerce is Here: How Merchants Can Build Digital Teust and Be Future Ready
Webinar
10 Jun, 2026
2:00pm AEST (1 hour)
Summary
Your next customer may not be a human. AI agents are already searching, comparing, and making purchase decisions, faster than any consumer ever could. In this new reality, you, as a merchant, aren’t just competing for customers, you are competing for algorithms. The rules of eCommerce are being rewritten. And fraud is evolving just as fast as the technology enabling it.
So how do you build trust and minimize friction when machines are in control? And how do you stay competitive when milliseconds and signals determine who wins the sale?
This panel explores what agentic commerce really means for merchants, and what you must do now to stay relevant.
What You'll Learn
- Why agentic commerce is accelerating faster than you think
- How AI agents are reshaping discovery, decision-making, and conversion
- Where traditional fraud and identity strategies will fail, and what replaces them
- How leading merchants are adapting to win in an AI-driven marketplace
Key Takeaways
- A reality check on how quickly this shift will impact your business
- Practical ways to stay visible and competitive in an AI-mediated buying journey
- Strategies to build trust with both machines and humans
- How to reduce friction without increasing exposure to fraud
- Recommendations to strengthen your brand loyalty and to increase your revenue
Speakers
Shubham Panda
Vice Manager, Product and Engineering | Fraud Prevention
Ratuken
Zibi Paszkiewicz
Founder & Principal consultant, Educator & Speaker
Curiosity Ventures
Ramyanisha Ramanan
Senior Solutions Consultant
LexisNexis Risk Solutions
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