How To Improve UX & Authorization Rates at the Same Time
Collaboration is an important part of modern eCommerce, but it’s not always prioritized across industries and verticals the way it should be.
This presentation explores the results of a positive collaboration between a card network, issuer, and merchant, and details how it impacted approval rates by more than 10 p.p. This, in turn, directly reflected in sales and better Customer Experience, aligning with all stakeholder’s goals.
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