Scoring Big in Brazil: Lessons for Fraud Prevention in LATAM’s Largest Market
As LATAM's largest market, Brazil ranks at #1 in eCommerce fraud attempts, mostly aimed at electronics and mobile goods. So, for Cleverbridge – the German enterprise company powering SaaS solutions for eCommerce – countering chargeback risks and optimizing conversion rates was paramount. These and many other achievements were brought about by leveraging the expertise and tailor-made AI solutions of a local payment specialist, PagBrasil. Join our panel to learn the insights from this decade-long partnership, as told by Robin Blume, Cleverbridge's managing director, Maxime Regh, Senior Product Manager of Payments, and Ralf Germer, PagBrasil's CEO and co-founder.
Learning Objectives:
- Partnering with a local payment specialist helps finding great insights into seemingly small details.
- Integration not only makes companies leaner. It makes them more knowledgeable and more compliant.
- Machine learning is not overrated, nor is the wisdom of flesh-and-blood.
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