Reducing Fraud and Friction in Consumer Experiences for Ecommerce

Middle East
Surash Patel -- TeleSign
Dec 20, 2022

As regulatory oversight aimed at stopping financial fraud rises, the friction generated by identity and credit checks built into customer onboarding processes is causing many consumers to abandon their shopping carts. Consumers expect simple, fast, convenient onboarding. 
The situation is forcing you as a business-to-consumer (B2C) business and online retailer to rethink your customer journeys. You need to find a way to put necessary protections in place that yield fast, accurate but simultaneously low friction and invisible checks. At the same time, consumers want to feel their identities and transactions are secure.
Additionally, businesses have implemented “guest check-out” facilities which have enabled them to reduce friction completely at the expense of not knowing who the end consumer is and introducing a higher potential for returns fraud.
This webinar will explore the challenges, solutions, and next steps you can take to resolve these concerns. 

Learning Objectives:

  • Tackling digital identity challenges faced by businesses in the United Kingdom, Europe, the Middle East, and Africa.
  • Ways to reduce up to 90% of your drop-off during onboarding
  • Access to insights on fraudulent transactions and chargebacks and how you can tackle these challenges
  • Identify the challenges businesses could face when implementing such strategies

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