Navigating the Future: Unwrapping 2023 and Charting 2024 Trends and Threats
2023 was as pivotal for brands as it was for consumers with the multitudes of economic and market dynamics at play. From the evolution of traditional e-commerce to the rise on nonlinear and hybrid experiences like Buy Online, Pick Up In-Store and ClicknCollect, embedded commerce and more – it was a season defined by innovation and the collision of two distinct paths to elevate consumer experiences.
Amidst these changed, bad actors and fraudsters were quick to exploit and drain brand revenue and consumer income using generative artificial intelligence, eroding loyalty and distorting relationships through friendly fraud.
In this webinar, payments experts and leading brands from various regions will unpack insights from the highly anticipated 2023 holiday season, addressing concerns that should be top of mind for brands in 2024. We’ll also uncover strategies to elevate customer retention and ensure a seamless, fraud-free checkout experience.
Whether you join the live discussion or register for on-demand access, this panel promises actionable insights to elevate your merchant strategy. We hope you’ll join us!
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