Fraud & Risk
Undetected Fraud: Using Behavioral Data to Solve the ATO Problem for Online Retailers
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Behavioral biometrics is a method of extracting insights from a user's device, providing businesses with an effective way of distinguishing between legitimate and nefarious activity. This webinar gives an overview of behavioral biometrics and looks at why determining user intent can play a key role in helping companies detect fraud. Typical journeys for valid customers and fraudsters are examined next, followed by examples of patterns which can be used to classify behavior. The broadcast concludes with detailed Q&A.
Slides from this webinar are available here.