Customer Journey Orchestration: Does it Actually Matter?

How merchants can succeed in a mobile industry with specified tools and best practices for implementation - advancing your in-app 3DS experience. 

You will learn: 

• Why merchants should consider a 3DS SDK for their native app to help solve for   these challenges. 
• See a visual walkthrough of the better 3DS experience you get in a native app vs. browser. 
• Hear benchmark data on the native app authentication performance in Europe including adoption statistics and EMV.

In this session, you will learn about the main fraud types and scenarios per type of marketplace, how to implement effective marketplace fraud prevention, and how a robust holistic payments infrastructure allows any type of platform to transform threats and challenges posed by malicious activity into accurate, profitable business decisions.

Hear from first hand a merchant experience in evaluating, implementing and delivering a payment orchestration payment platform. Corey will take you through a three part journey from "How we secured internal investment to go after Payment Orchestration?" to "What I wish I knew then that I know now on our implementation journey." and finally "Was it worth it, and would we do it again?"

Leading subscription companies are constantly evaluating and optimising their payment flow. They use data to make decisions in areas such as checkout design and feature development.

To continue to improve our understanding and develop the right solutions, we asked consumers in 6 Northern European countries about the wants, needs and barriers related to their subscription payments.

Results with impact: Key Highlights

Our consumer survey shows how payment preferences are different across countries. It’s important to create localized, customer-centric payment strategies that will lead to:

• Increased customer value
• Higher conversion rates
• A seamless customer experience
• Stronger customer relationship

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The Merchant Risk Council (MRC), Cybersource, and Verifi present the results of the 2022 Global Fraud and Payments Survey in an educational report that conveys transparent and unbiased research. This report is based on a survey of MRC and non-MRC merchants from around the globe, who were asked about their eCommerce fraud and payments practices. The survey sample included a diverse mix of small businesses (SMBs), mid-market, and enterprise merchants, representing organizations based throughout the North American, European, Asia-Pacific (APAC), and Latin American (LATAM) regions. The research was conducted in November and December of 2021.

The survey results provide the MRC merchant community with the latest industry fraud data and fraud management methods used by their peers, along with a robust set of performance benchmarks that members can use to help optimize their fraud management and prevention practices. In addition, the survey delves into today’s rapidly changing payments landscape to examine the range of different payment acceptance, management, and partnership practices merchants are deploying, globally and across key subsegments, as well as the reasons why they are adopting these payment strategies and tactics in the current commercial environment.

It’s a difficult balancing act to deliver an exceptional, low-friction customer experience while combating fraud. How can merchants wow their online customers while protecting themselves from risk?

Join Ekata and MRC to learn actionable insights on implementing holistic fraud prevention strategies, such as multi-layered risk assessments from sign-up through transaction, to achieve this balance and send your good customers down a low-friction path while stopping fraudsters at the door.

 During this webinar, we’ll discuss:

•  Which stages of the customer journey are targets for fraudsters
•  Why a holistic approach to fraud prevention is key
•  How to leverage data to create more confident risk decisions at all stages of the customer journey
•  How automation enables low-friction, personalised customer experiences

Africa and Latin America are pushing payments innovation and shaping the global digital economy's future. APMs (Alternative Payment Methods) are in the spotlight, essential measures for global companies to thrive in those hyper-growth markets. The future of payments is alternative and instant, ranging from digital wallets and mobile money to instant payments.

Learn the essential payments and e-commerce trends in rising economies through in-depth analysis and up-to-date data from influential industry experts:

• An overview of payments in digital commerce in Latin America
• The vast advance of cross-border in Latin America
• Africa: a hyper-growing, mobile-driven digital market
• Alternative payments in rising economies
• Leading verticals growing double-digits

The email address still reigns in our increasingly digital-first transactional society. From opening bank accounts and credit cards to establishing app and ecommerce profiles, the email address remains a central proxy for identity.

Since the pandemic, digital transactions have increased exponentially, along with malicious activity throughout the customer journey. Companies are challenged to identify and address potential fraud with each account origination, app download, transaction, or account change. With email intelligence data and the right workflows companies can combat these threats.

AtData, along with Spec, will show you how to easily and quickly use email data to seamlessly manage risk throughout the customer journey.

Key Takeaways:

• Making your first-party digital data work for you
• Preventing fraud from initial engagement to loyal customer transactions
• Improving speed to implementation of fraud prevention strategies
• Best practices for a frictionless customer journey

In this webinar, we’ll explore the preliminary findings from the 2023 Chargeback Field Report, which offers retailers, FIs, consumers and other stakeholders a look at the current state of chargebacks.

A cooperative effort by Chargebacks911® and Digital Commerce 360®, this study provides a snapshot of current fraud trends. The report highlights key pain points for merchants, and gathers qualitative data from consumers to gain perspective on how customers address transaction disputes. Finally, the report will help identify misconceptions and misunderstandings between merchants and consumers when it comes to chargebacks.
 

Attendees will get a sneak peek into the results before the report’s release, and will learn:

• What fraud threats are top of mind for merchants in 2023
• The current state of chargebacks and fraud in card-not-present transactions
• What new approaches  merchants are taking to fight and prevent illegitimate chargebacks 
• Consumer perspectives on chargebacks and what leads buyers to dispute purchases

It’s Time for a New Approach: Digital trust and safety is shaping up to become a critical, revolutionary issue for online organizations, communities and everyday users. The online world depends on being able to move forward with trusted interactions, which are only possible when you know who is real and who isn’t. The value of trust far outweighs the cost of fraud. Organizations that can successfully identify trust in online interactions will improve the customer experience and strengthen brand loyalty while extending customer lifetime value.

At the core of trust in online engagements is digital identity verification. And at the core of identity verification is identity trust. If a user’s identity can’t be verified, how can that user be trusted? Even with verified identities, it’s even more important to establish that the individual behind the identity can be trusted. This guide provides best practices any organization can follow to develop effective trust and safety initiatives to protect their platform and their users.

Putting digital trust and safety into operation is a daunting job. It affects everything from the development of online products to setting standards, deploying internal teams and enforcing policies. It’s also too big of a job to do alone. Implementing an effective digital trust and safety culture requires partnering with social, government, law enforcement and technology organizations. These third parties can share useful information and meaningful insight around risk and best practices.