Panel: Friendly Fraud in the Era of Big Data
First-party misuse (friendly fraud) continues to be a thorn in the side of global merchants.
This panel focuses on important concepts for understanding first-party misuse, such as recent trend data, merchant experiences with friendly fraud, fighting chargebacks with artificial intelligence, pitfalls when implementing AI for dealing with friendly fraud, algorithms that can be used to efficiently process information for representments, and predictions for the development of technology in this area over the next few years.
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As we’ve seen time-and-again in recent years, the resilience of the global travel industry can be pushed to breaking point with very little warning. Recurring episodes of disruption have had wide-reaching consequences, but among the most perplexing for merchants is the inevitable spike in payment fraud and chargebacks. Using travel disruption as a case study, this session will feature the online travel agency lastminute.com, the fraud prevention company Riskified and the chargeback management solution Justt, who will unpack the relationship between external shocks to demand, fraud and chargebacks, and share remedial strategies that all companies can follow.