Accelerate Holiday Sales Using AI-Driven Fraud Prevention
This presentation highlights how online traffic differs in Q4 and what can go wrong for eCommerce companies, along with eight ways in which businesses can achieve success. Ideas on approving more orders with less manual review are shared next, followed by a brief look at how fraud prevention has evolved and how machine learning coupled with artificial intelligence can contribute to both a better customer experience and a stronger bottom line.
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As we’ve seen time-and-again in recent years, the resilience of the global travel industry can be pushed to breaking point with very little warning. Recurring episodes of disruption have had wide-reaching consequences, but among the most perplexing for merchants is the inevitable spike in payment fraud and chargebacks. Using travel disruption as a case study, this session will feature the online travel agency lastminute.com, the fraud prevention company Riskified and the chargeback management solution Justt, who will unpack the relationship between external shocks to demand, fraud and chargebacks, and share remedial strategies that all companies can follow.