Local Payments in Latin America: A Guide to Increasing Conversion
Latin America (LATAM)
Nov 20, 2020
Latin America is a highly attractive market to many online retailers given the median age of its population, its fast-growing middle class, and its high level of Internet penetration. In this whitepaper, PPRO examines the rise of cash-based payment methods in Latin American eCommerce like OXXO in Mexico and Boleto Bancário in Brazil. The focus then shifts to installments and local cards, and closes with insights on how businesses can bolster the bottom line by accepting locally preferred payment methods.
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