PINless Debit: Opportunities and Implementation Challenges

Katie Franklin -- Walmart Inc.; Mark Walick -- Google; Jordan Navarro-Abreu -- Microsoft

Presentation

PINless debit transactions enable online merchants to accept debit cards for payment without requiring customers enter a PIN (personal identification number). This presentation provides background on what benefits PINless debit routing can provide along with its potential drawbacks. Factors to consider when implementing PINless debit are detailed next, with thoughts on key performance indicators (KPIs) concluding the overview.

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PINless Debit: Opportunities and Implementation Challenges

PINless Debit: Opportunities and Implementation Challenges

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