Breaking the False Decline Barrier: Adaptive Checkout to Maximize Conversion
Fraud
Payments
MRC Vegas 2025
Riskified, Stubhub
Mar 11, 2025
Presentations
False declines cost merchants potential revenue, with 1 in 3 falsely declined customers never returning. Fraud prevention must evolve beyond outdated, binary approve/decline decisions, to ensure that all good customers are approved. This session will explore how intelligent, dynamic decisioning across each checkout flow can help merchants approve more legitimate transactions and enhance authorization rates, without increasing fraud and abuse risk. Join us for a discussion on how to balance fraud prevention with conversion optimization.
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