From Regs to Riches: The New Discipline of Trust and Safety
Consumers today are faced with a myriad of choices for their shopping, entertainment, and financial services needs. Individuals can connect with each other and businesses the world over, but this interconnectedness presents major challenges for brands, with the onus on them to uphold the basic tenets of trust online.
When online safety is in jeopardy, it can have disastrous consequences for the overall digital economy and the host of organizations and individuals that rely on it.
This presentation explores the importance of this emerging discipline, what it takes to scale Trust and Safety initiatives globally, and how the role will continue to evolve in the future.